Transform Strategies into Results

“Special shoutout to Carlos Calle who has been instrumental in improving the advertising ROI for Zosi from -22% to +185% in just a year. You are awesome!” — Intertek Alchemy

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CARLOS CALLE

As a Google Ads expert, I manage high-impact search and display campaigns, consistently surpassing targets by focusing on measurable KPIs rather than vanity metrics. I’m collaborative yet decisive, fostering client synergy and prioritizing data-driven strategies. My approach goes beyond creating flashy PowerPoints — I engage in meticulous planning and strategic thinking to achieve optimal outcomes.

Design & Marketing Tech Stack

At the core of my work is a specialized focus on Google Ads, where years of honing my expertise with a suite of top-tier software tools set me apart. This extensive background grants me a high-level perspective that is critical in optimizing every aspect of Google Ads campaigns.

Creative

Adobe XD
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
+ More

Advertising

Google Ads
Microsoft Ads
LinkedIn Ads
Facebook Ads
X Ads

Toolkit

Google Analytics
Looker Studio
WordPress
Hubspot & Salesforce
+25 More

Search & Display Advertising Stats

My professional journey is marked by milestones highlighting my expertise in developing and executing online advertising strategies that consistently deliver exceptional return on investment (ROI).

Campaigns Launched

216+

Advertising Spend

$10.3M+

Impact on Revenue

+10%

MER

24.8+

Brands I’ve Worked With:

I’ve worked with a diverse array of clients ranging from multinational corporations to startups. My journey has also involved work with construction companies, insurance groups, property investment firms, educational technology, government consulting providers, non-profit organizations, and entities focused on financial services.

Request Portfolio

Request my portfolio, selectively available, to explore my demonstrated success in:

Managing large-scale advertising budgets with a focus on maximizing ROI.
Achieving outstanding results in lead generation, leading to increased sales and revenue.
Driving significant improvements in e-commerce performance through strategic marketing initiatives.
Leveraging data-driven insights to fine-tune campaigns and improve ROI metrics.

Request Portfolio